About Us

We are the creators of the highly absorbent Universal Yoga Towel. Located in Los Angeles, California, UFIT manufactures and distributes it’s products directly from our downtown location. We Cater to large and small studios all over the country and provide our clients with outstanding customer service.


In 2008, I discovered the amazing practice of hot yoga. While watching other yogis constantly fussing with their towels because they didn’t fit the mat, my inspiration was created…Why not create “The Perfect Towel”.

I designed the UFIT Universal towel for those who want performance and style. We pride ourselves on providing you with outstanding customer service and we invite you to be a part of our journey.